(Lebanon, NH – July 14, 2025) – Concerns over how Americans are perceived while traveling internationally are easing, with a 14% drop in the number of travelers expecting negative views of US citizens abroad, according to the Global Rescue Summer 2025 Traveler Safety and Sentiment Survey.

The most recent survey of the world’s most experienced travelers reveals a 14% improvement in sentiment about how Americans will be perceived abroad — an encouraging development since a fifth of travelers (21%) now expect perceptions to remain stable or improve.

“These results show a meaningful drop in concern about how Americans are perceived internationally,” said Dan Richards, CEO of The Global Rescue Companies and a member of the US Travel and Tourism Advisory Board at the US Department of Commerce. “While travelers are still watching global developments closely, most are continuing their plans and approaching travel with confidence.”

Despite ongoing geopolitical uncertainty, 71% of respondents said their travel plans remain unchanged. Only 13% reported adjusting their travel due to international policy concerns, while 16% are still considering changes. Non-US travelers were more than twice as likely as US travelers to report changes to their travel (22% vs. 9%).

Travelers under the age of 35 were the most likely to alter their plans, with 22% reporting changes — nearly double the average. Women were 18% more likely than men to have changed their plans (14% vs. 12%).

Among those adjusting plans:

  • 52% are changing their destination countries
  • 29% are canceling international trips
  • 15% are postponing travel

Notably, 36% of US respondents said they are not traveling internationally this year, compared to only 14% of non-US travelers — a 157% difference.

When asked how international policy affects their willingness to travel:

  • 61% said it makes no difference
  • 29% said they are less likely to travel
  • 8% said they are more likely to travel

“The improvement in sentiment is an encouraging sign for global travel,” Richards said. “Travelers are continuing to explore the world, and that’s a positive trend for the industry.”

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For more information contact:
Bill McIntyre
Email: bmcintyre@globalrescue.com
Phone: +1 202.560.1195

About the Global Rescue Traveler Sentiment and Safety Survey

Global Rescue, the leading travel risk and crisis response provider, surveyed more than 2,900 current and former members between June 24–30, 2025. The respondents revealed a variety of behaviors, attitudes and preferences regarding current and future travel.

About Global Rescue

Global Rescue is the world’s leading provider of medical, security, evacuation and travel risk management services to enterprises, governments and individuals. Founded in 2004, Global Rescue has exclusive relationships with the Johns Hopkins Emergency Medicine Division of Special Operations and Elite Medical Group. Global Rescue provides world-class services to identify, monitor and respond to client medical and security emergencies. For more information, visit www.globalrescue.com.